Will 250,000 super-balls sell more HDTVs?
By Kevin C. Tofel 
posted Nov 10th 2005 10:42AM
posted Nov 10th 2005 10:42AM
This advertisement from Sony isn't brand-spankin' new, but it's worth a view if you've got a few minutes. The new BRAVIA line of LCDs
may be Sony's savior or it just might be yet another fancy name for yet
another HDTV. Time will tell on that one, but I'm curious now what you
think of this advertisement. You can choose between high or low res
depending on your bandwidth on this page. Go ahead and watch it; I'll wait the three minutes for you.(*whistling while you're watching*)
Ok, now that you've seen it: what do you think? I do think it's incredible that the filming used 250,000 colored rubber-balls; you just know that took a single take. Let's face it: would YOU want to pick them all up for take two? Aside from that, however, you really don't know what the commercial is for until the very end. Even then, I'm sitting there saying: OK, so these new BRAVIA sets have a great range of color display. I should hope so, but what else do they give me over other HDTVs?
Cool commercial, but not enough to get me to drop in an electronics retailer and check one out. Maybe I'm too harsh: did it persuade you? About the only think it makes me want to do is run over to Toys 'R' Us to buy every super-ball they have so I can create my own cool video. Actually, I've suddenly got a hankering to hit Chucky Cheese's giant ball pit too, but I'd probably hurt some of the kids. Anyway, if this was part of Sony's 100 day plan, they might want to consider adding another 100 days for the strategy.
Do you think those balls are real or just CG? 'Cause there sure were a lot of balls.
The balls are for real. Check out all the featurettes on the site.
I love the commercial, since it's beautiful, it's not annoying, the idea is fresh and the Jos?onzales music is wonderful.
My neighbour bought a Bravia yesterday. It looks good, but it's not the best out there. It doesn't have a PC In connection, which sucks.
The commercial is great. It makes me want to check one out at the store.
It's better then a bunch of "marketing speak" with technical jargon flying by, confusing the average consumer. Sony wants you go down and see one for yourself.
I was going to get one of the smaller Bravias (KLV-S26A10). Any other brand/model that might be better?