This isn't really surprising, considering that the programming on PBS SD multicast channels is generally high-quality stuff that has an audience. That's why cable has already made that similar deal you mention. My impression was that cable's fear (in regard to multicasting) is that local broadcast stations will fill their multicast offerings with a bunch of garbage that they'll be forced to carry even if there's no customer demand for it.
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This isn't really surprising, considering that the programming on PBS SD multicast channels is generally high-quality stuff that has an audience. That's why cable has already made that similar deal you mention. My impression was that cable's fear (in regard to multicasting) is that local broadcast stations will fill their multicast offerings with a bunch of garbage that they'll be forced to carry even if there's no customer demand for it.