It's chicken and egg all over again. The real secret to winning the format war is getting product into the consumers hands. This is what sony is trying to do from the player side (Chicken).
HD-DVD can do the same thing from the software side. Instead of putting the HDDVD disc's in a seperate location and have them include a standard DVD transfer.. Studios need to incorporate the flip-disc DVD/HD-DVD into their mainstream releases.. the ones that are $13.00 when they first come out at walmarts and are sold by the thousands at every store.
Clear labeling + a HD-DVD promotional trailer on the standard DVD side will help. In the end if a Consumer has spent the next year buying DVD's that have an HD side, then I promise you they will buy the HD-DVD player when it's time to purchase a new DVD player to go with that new $800 walmart HD TV.
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It's chicken and egg all over again. The real secret to winning the format war is getting product into the consumers hands. This is what sony is trying to do from the player side (Chicken).
HD-DVD can do the same thing from the software side. Instead of putting the HDDVD disc's in a seperate location and have them include a standard DVD transfer.. Studios need to incorporate the flip-disc DVD/HD-DVD into their mainstream releases.. the ones that are $13.00 when they first come out at walmarts and are sold by the thousands at every store.
Clear labeling + a HD-DVD promotional trailer on the standard DVD side will help. In the end if a Consumer has spent the next year buying DVD's that have an HD side, then I promise you they will buy the HD-DVD player when it's time to purchase a new DVD player to go with that new $800 walmart HD TV.