The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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"the company" I'm referring to is Samsung. They would be joining LG with a combo player, but they're not. LG is showing a combo player at CES, samsung isn't. both had at separate times last year indicated they were working on combo players.
Unfortunately, the Wall Street Journal report today indicated that LG's HD-DVD/Blu-ray combo player will retail for around $1200. Mainly due to the expensive chipset/software - which I think was developed by Ricoh engineers last fall.
Looks like HD DVD stand-alone units will still be the most popular. The WSJournal article stated that to date, only 15,000 Blu-ray stand-alone players have been sold, vs. around 80,000 HD-DVD stand-alone players (includes XBox 360 $199 add-on drive).
PS3 units (over 200,000 sold to date) are primarily used for game software (not Blu-ray movies), although Sony hopes this will change, looking to see more Blu-ray movie discs being purchased in '07.