The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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Just to note - the TiVo Series3 doesn't support M-Card *yet*. The HW is there, but the software needs to be updated and certified to support M-Card. When the S3 was released, there was no M-Card certification process yet, it was only released a little while back.