[burndive (Unverified) Posted Jan 16th 2008 2:44PM]

I think that the fact that they sold more HD DVD than Blu-ray, despite Blu-ray outselling HD DVD in general indicates that there is at least some difference in the market. Blu-ray adopters, by and large, are PS3 owners, which makes them a younger demographic.

In any case, it would seem that the HD DVD install base has a much higher interest in nature documentaries.

I'm not saying that Blu-ray owners are just a bunch of uneducated gamer kids, and HD DVD owners are sophisticated and cultured; that is, I'm not trying to insult anyone.

But the fact is there, that there is some content which will sell better on HD DVD than Blu-ray, despite the fact that there are significantly fewer people who are in the HD DVD market, and the BBC has a lot of content that falls in this category.

I think that this effect will diminish as Blu-ray goes more mainstream. I bought Planet Earth on HD DVD, because that is the player that I have; but I bought an HD-A3 and not a PS3 (yet) because that was the market that I was in, and it was the best decision to make. In another month, I will likely be in the position to equally buy either (indeed, I am already buying certain Blu-ray discs).

[Hans Martin (Unverified) Posted Jan 16th 2008 3:15PM]

You may have a point. I made my decision early on to go for Blu-Ray based on the tech-spec, knowing full well the marked could go either way.

I can not for the life of me figure out how blu-ray outsold HD DVD given the crap titles they selected to penetrate the marked. I can only say that with e in charge, the blu-ray catalog would look very much different from what it is today. But i guess the powers that be knew what they where doing -- doesn't the old saying state that no-body ever got rich over-estimating their customers?

Sales in Europe are very much slanted towards Blu-Ray, in to 70 - 85% range. On the home-market, BBC has an easy pick when it comes time to pick a side. And i don't think they will pick any differently in the US.