The percentage of electronics at the end of their lives which were recycled.
The EPA found that the percentage remained consistent from 1999-2005. Even as recycling rates went up, the amount of electronics reaching end of life outpaced the increase, leaving the figure static. (source: EPA, July 2008)
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Quoted from the story...
ON CHANGES IN THE HDDVD PROMOTIONAL GROUP POST WARNER
"Ken Graffeo: Well, we heard about the whole move when everyone else did -- when a lot of us were on planes flying to CES in Las Vegas. To be very honest with you, we have not addressed that yet -- Warner is still releasing HD DVD titles up until May. Warner has always been in two formats, and prior to Paramount's switch, they had been in two formats, so now that Warner is exclusive... we just haven't addressed it yet."
REALLY??? You haven't addressed it yet? This is a HUGE blow to your strategy and it hasn't been addressed yet? Yes you have until the end of May, but Warner has already announced that there will be a 3 week delay on new and catalog HDDVDs vs Blu-Ray. The effects are already apparent with last weeks 85%-15% sales charts and now the 93% player figures. What are you waiting for?
I can guarantee they've addressed it. What he meant was "As far as you know or are concerned, we haven't addressed it."
Warner and Blu decided to play hardball, showing no professional courtesy to HD DVD and informing them of their decision beforehand, so why should Universal and HD DVD now play nice? I like it. HD DVD isn't dead until we say it is, and the way I see it, Warner has until May to come to their senses and realize two formats that are bringing in profit are better than one format bringing in profit. The payoff from $ony might make things a bit complicated, but I'm sure the ball is firmly in Warner's court.
@Eddie
hardball? Yea, you mean like when Paramount pulled that BS all pulled Blu movies off the shelf?
Anyways, of course they have are addressing it, but they will not say a thing until the dual format switch over has been completely setup and ready to go. Just as Warner switched at the very last moment before CES, these guys definitely do not want to let any information out that could hinder their bargaining position or change the market dynamics until they are absolutely confident in their new plan/strategy. I would guess it'll be at least a few weeks before we hear anything from Paramount, and even longer before Universal comes around.
But I can't but think how painful it will be and how stubborn they surely are since they are the main studio backer in HD-DVD and are the main player in the HD-DVD organization.
"Warner has until May to come to their senses and realize two formats that are bringing in profit are better than one format bringing in profit. "
That premise is just plain false. I cannot believe that you would actually believe that crap.
HD media comprises like 1-2% of Warner's sales, and will continue to do so until mass adoption of HD players happens. That WILL NEVER HAPPEN with two formats. No one wants to end up with a Betamax. Warner has already shown that they believe they will make more money in the longer term by quickly killing the weaker format (HD-DVD) and pushing mass adoption of Blu-ray. They came to this conclusion despite the fact that Toshiba was rumored to be offering on the order of $500 million to go HD-DVD exclusive. In light of that, the idea that they could possibly make more revenue from continuing sales of HD-DVD media vs pushing Blu-ray to mass adoption is laughable.
But don't mind me (or critical thinking), feel free to continue to live in that fantasy of yours.
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