Because in this case it brings forth yet another perception of a fire sale in response to HD DVD's upcoming demise and acts as a rallying call to the BD crowd to do more of their "Death to HD DVD! Death to HD DVD!" chanting. In fairness, it also does help the HD DVD supporters to get as many discs as possible before the format caves in, but I sincerely doubt that THAT is the main reason.
Admittedly, though, those are some *really* good prices for those who have HD DVD players.
“An engineer explained to us that hundreds of ear impressions were gathered in the name of research, and while each one obviously boasted its own unique shape and size, one single characteristic remained uniform across the board: the entrance into the ear canal is not a perfect circle, it's an oval.”
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Because in this case it brings forth yet another perception of a fire sale in response to HD DVD's upcoming demise and acts as a rallying call to the BD crowd to do more of their "Death to HD DVD! Death to HD DVD!" chanting. In fairness, it also does help the HD DVD supporters to get as many discs as possible before the format caves in, but I sincerely doubt that THAT is the main reason.
Admittedly, though, those are some *really* good prices for those who have HD DVD players.