The point isn't really to "force" anyone to Blu-ray, just give them one more carrot on a stick to lure them over. I think a one week delay is just about perfect. It's short enough that it shouldn't cheese off SD buyers, but it's long enough so that those who REALLY love the movie and can't wait might be motivated to get it on Blu-ray.
“An engineer explained to us that hundreds of ear impressions were gathered in the name of research, and while each one obviously boasted its own unique shape and size, one single characteristic remained uniform across the board: the entrance into the ear canal is not a perfect circle, it's an oval.”
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The point isn't really to "force" anyone to Blu-ray, just give them one more carrot on a stick to lure them over. I think a one week delay is just about perfect. It's short enough that it shouldn't cheese off SD buyers, but it's long enough so that those who REALLY love the movie and can't wait might be motivated to get it on Blu-ray.