The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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I should mention too that [I believe] Dish does not record directly to their external drive -- it's just used for archiving (which is why it's USB). My comments apply to DVRs that record/play directly from the external eSATA drive. It's likely that for Dish DVR use, any old USB external drive would suffice.