The percentage of returned gadgets that have nothing wrong with them.
Of the $13.8 billion worth of returned products in 2007, only 5 percent were because gadgets were actually broken, according to a 2008 study.
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I questioned our market Comcast rep about the ad and he said the ad is reffering to content not channels. They are factoring in VOD and PPV into that number which is very misleading as we assume they mean channels. Of course DirecTV now has VOD and they have PPV as well so I still call shenanigans on the ad. Thought I would share