The percentage of electronics at the end of their lives which were recycled.
The EPA found that the percentage remained consistent from 1999-2005. Even as recycling rates went up, the amount of electronics reaching end of life outpaced the increase, leaving the figure static. (source: EPA, July 2008)
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Perhaps, but when trying to sell folks on the benefits of HD, it makes sense to showcase movies with the most eye candy.
When classic movies are released in BD, the majority of folks are unimpressed because of film grain (which is supposed to be there) and because it doesn't look as "pristine" as newer titles. TItles like this are the titles that will best kickstart the format. It's really rather simple from a marketing perspective.