The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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A lot of cable systems now have OCAP headends. Tru2way is the same thing as OCAP. It does require upgrading the headend. In fact, Cisco and Motorola both offer OCAP cable boxes for MSO's to lease. Next generation HD boxes will be designed for Tru2way. They will be able to show the guide in widescreen which is nice. No more SD optimized guides :).