The percentage of returned gadgets that have nothing wrong with them.
Of the $13.8 billion worth of returned products in 2007, only 5 percent were because gadgets were actually broken, according to a 2008 study.
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Agreed!!! You're right some people just don't want to pay that extra dork tax that is attached to blu-rays.
Seriously, is it that big a deal for them to either match DVD's price or keep within $5 ???
Because if a J6P is to look at a DVD and a Blu-ray of the same title and they are the same price
the decision on which to get becomes simple, HD all the way!! The extra price is a major part of my netflix decision since I don't like to re-watch movie too much anyways why pay more.