The percentage of electronics at the end of their lives which were recycled.
The EPA found that the percentage remained consistent from 1999-2005. Even as recycling rates went up, the amount of electronics reaching end of life outpaced the increase, leaving the figure static. (source: EPA, July 2008)
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Anyone who says there hasn't been enough exposure is out of their mind. I live in Canada and I have been bombarded with commercials and announcements day after day for the past year and a half regarding the cutoff on my american channels. Not to mention its even been in our canadian papers saying that we have our own cutoff planned for 2011. But seriously, if you own a television and have yet to learn about the cutoff, you obviously wouldn't mind losing the analog signal since its obvious your not watching anything.