The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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It shouldn't be *too* shocking. Most non-techie people I know are aware that DVD players can play CDs as well. So you give someone another disc, and it's only fair to assume that if the disc fits, it will play. We all know people like this....
Maybe they should've made them square. ;)