The percentage of sales people that recommend Samsung HDTVs.
Salespeople are also becoming less likely to recommend LCD sets over plasma sets, which goes against the industry trend.
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The portability part isn't as interesting as the fact these devices are presumably low power. One of the major issues I have with the great analog switchover is that there are a lot of low power battery powered NTSC TVs in circulation but virtually no battery powered ATSC sets, let alone such devices at low prices.
I live in a place ravaged by three hurricanes in two years (albeit 2004 and 2005), so this is important to me.