Nielsen stats find 33% of U.S. households with at least one HDTV
A good six months after the Leichtman Research group published figures pushing HDTV penetration over one third of the U.S., Nielsen's February survey has produced similar numbers, indicating a rise from the 23% it found prior to the holiday season. Whatever the cause for the jump and the discrepancy, there's plenty of numbers to digest, for those into that. Want to know how many televisions (including SD) the average HDTV owner has? 3. There's still a gap between those who have an HDTV, and the 28% actually able watch HDTV broadcasts, assumed to exist not only because of a lack of consumer education, but also that people are unwilling to add to their cable/satellite bill on a monthly basis to tune in to HD. Punch the read link for the full breakdown, we're sure there's an interesting factoid or trend buried in there somewhere.


















I really think more than 33 percent of households have an HD tv. With the numbers of Vizio, or cheap versions, LG, Sony, and Samsungs sold, I would think the number is much higher.
That's from your years of research and study of course.
only 1/3? weak. hella weak
I agree with Neil’s conclusion that a gap between consumers who have an HDTV, and the 28% actually able watch HDTV broadcasts, assumed to exist not only because of a lack of consumer education, but also that people are unwilling to add to their cable/satellite bill on a monthly basis to tune in to HD. In relation to this, financial binds happen nowadays. Settling the monthly bills at home is commonly one form of financial binds. Lately, the cable industry has been raising their rates. It is because cable service has expanded to Internet service. People are willing to spend hard earned cash for this, but unfortunately, lot of people have been forced to cut back. Cable companies have been raising their rates because of pressure for them to influence on consumer access to download services like BitTorrent. It means that to get the kind of competitive service consumers want, they have to get payday loans to get out of the financial binds caused by cable bills.
See for more details:http://personalmoneystore.com/moneyblog/2009/05/18/payday-loans-continue-americans-financial-binds/
I have only 1 set, its HD, and i currently PAY for an HD signal from Bell expressVu.
I am tired of paying this much and will likely be canceling and finding out what i can get with free to air.
Richard, you remember that a cheap set of rabbit ears combined with a nifty HDTV will get you local HD ota broadcasts, right?
While the post just repeats the mention of the addition of hd content from satellite or cable, I've found that most people have no idea that they don't need either to watch HD. You'd think more would realized that too, with the digital transition coming....
HDTV broadcast is not avalible to all people over the air. None of my local broadcasts are in HD.
That's correct. The digital transition only requires stations to broadcast in at least 480i, which is not HD.
Does that count the people that think they're seeing HD but don't have good enough eyes to tell that it's just stretched SD? What about the people that think they don't have HD programming but don't know that they can scan for clear QAM channels? I guess those numbers would probably cancel each other out, though!
I would love to see that breakdown by households with kids and average age, because of all my friends, the only ones that don't have HDTVs are the ones still in college and are poor
Remember that there aren´t many people out there buying non HD capable sets anymore, I don´t even know what's still available that isn't.