Proudly rocking the XBR10 nameplate, this is the latest Sony BRAVIA (peep the
video from its Japanese launch), though the potential to be
greatest is up for debate. These 52- and 42-inch models skip over the company's well received (but expensive)
Triluminos LED technology for
cheaper edge lit LEDs like Samsung. Sony is taking advantage of the tech's slim frames to include wireless HD streaming -- you'll be plugging set-top boxes, game consoles and other video sources into a separate media box, plugging in anything other than AC would ruin the style. Still, it's hard to see many people deciding that wireless HD, Internet powered TV Guide, BRAVIA Engine 3 processing, Motionflow 240Hz, video streaming from Amazon, YouTube and Netflix and Sony's version of Yahoo! Widgets is enough to overcome a serious case of sticker shock. The KDL-52XBR10 and KDL-46XBR10 arrive in October with $5,000 and $4,500 MSRPs, respectively; over a thousand bucks north of comparable, wireless-less
Samsung models featuring the
same backlighting tech. That Sony brand and experience worth the difference to you?
posted Sep 9th 2009 5:00PM
When this Company will learn that price is king. I bet Samsung is laughing their $@$ at Sony for keeping the same old strategy of high prices. This is good news for Samsung, Vizio and LG.
Does Samsung even have a wireless HDTV? I know they had a plasma a couple of years ago but did not think they had one now. I have also never seen a Vizio with this option. The only LG that I can find with a wireless connection is a much lower quality television.
You do realize that this is currently Sony's top of the line television? That they do offer many more Wal-mart priced units?
I honestly do not get why people are unwilling to pay for a nice product.
@Jimmy
I'd hardly call this Sony's top of the line television. This is of much lower quality than Sony's best seeing as this lacks local dimming and triluminous led's. This is probably one of the most expensive (but not the most expensive), and definitely not the highest quality. Again, far from Sony's top of the line.
I agree with the price comment. Most American's do buy value over quality. Thank goodness there is still enough quality left for the audio/videophiles that are the minority. I'll buy one great TV over four bad TV's everytime!
Sony needs to bring some more 55" displays to market. Having a 46 and 55-inch is a nice pair to offer, but 46 and 52 are a bit close. Panasonic and Samsung are cleaning up on their 58/63/65-inch models because there is not a lot in the LCD field to compete...and what is coming is $5k (Sony) and $6k (Samsung) vs. WELL under $4k (more like $3k) for the plasmas.
Wait a minute, something is not right here.
XBR10?
It appears to be exactly the same as the ZX5.
What's the difference?
Wireless connections will only add more lag on top of the video processing delays (theres a reason tv's have a gaming mode, to bypass the video processing)!