Forrester Research has come out with its annual report on technology consumption in the US, and tablets are certainly gaining popularity. Although slightly lower than Pew Research's figures, Forrester deduced from its nigh 60,000-strong survey that 19 percent of 'mericans over the age of 18 own at least one tablet -- double the number the research outfit noted last year. While tech penetration is lowest among adults aged 47 and up, 14 percent of this demographic now have slates, which again is twice the figure recorded in 2011. Another notable stat that's risen is daily internet use, with 84 percent of adults hopping online every day (up from 78 percent last year), and approximately half of those owning a smartphone of some variety. TVs are pretty well connected also, as 43 percent of the plugged-in population has accessed the net from their living rooms, with games consoles being by far the most popular intermediary. The whole report isn't available to the public, but why not use the time you would've spent reading it inspecting what's under the tree, and hoping you'll be responsible for upping those tablet stats in next year's report.

Filed under: Cellphones, Desktops, Laptops, Tablets, Internet

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Via: TAUW

Source: TechCrunch, (2), Forrester Research (1)

A survey measuring people's internet use used to be a fairly simple thing. If you dialed up and logged onto CompuServe or AOL, you were "online" until you disconnected. Even in more recent years, you were "online" for as long as you were looking at a web browser or a chat window. But things have gotten more complicated as we've grown more mobile and connected than ever, and that's now resulted in the first ever decline of people "using the internet" in Forrester's annual survey since it began asking the question in 1997. As AllThingsD reports, this year's survey found that people spent an average of 19.6 hours per week using the internet, compared to 21.9 hours in 2011. According to Forrester's Gina Sverdlov, however, that's not due to a shift back towards TV or other activities, but to a changing notion of what "being online" means to individuals. As she puts it, "given the various types of connected devices that US consumers own, many people are connected and logged on (automatically) at all times," and that "the internet has become such a normal part of their lives that consumers don't register that they are using the internet when they're on Facebook, for example." The full report isn't available to the public, but you can find a few more details from it at the links below.

Filed under: Internet

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Source: Forrester, AllThingsD

Forrester has announced the results of its latest survey, which encompassed 10,000 enterprise computer users, across 17 countries. It looked at the degree of Apple product adoption in businesses and support for them within IT services. There's plenty to chew on, but here's the big one; over a fifth of those surveyed uses an Apple product for work. This, however, includes workers using their personal devices for work tasks, with 11 percent using their iPhone, 9 percent their iPad and 8 percent working on their Macs. Half of the enterprises included in Forrester's survey plan to increase the number of Macs used by 52 percent, while nearly half of the firms are already issuing Apple PCs to employees, gaining even more traction within IT departments in the US and Western Europe. Unsurprisingly, given its premium pricing, those using Apple gear are more likely to be higher paid, while also (paradoxically) younger and in a senior rank. More specifically, 43 percent of those making over $150,000 a year use an iPhone, iPad or Mac. No cause or effect here, ladies and gents, but we'll be putting in our expense claim for a new set of business iPads very soon.

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Filed under: Industry, HD

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Filed under: Industry, Internet, HD

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